Heat map testing for better user understanding
Heat maps are visual tools that show where visitors click, how far they scroll, and which parts of your WordPress website attract the most attention. This helps you better optimize design and content for higher conversions.
What heat map testing includes:
- Implementation of heat map tools (Hotjar, Microsoft Clarity, etc.) into WordPress
- Tracking clicks, mouse movement, and scrolling
- Evaluation of the most and least active areas of pages
- Recommendations for adjusting design and content
Combined with other analytical tools for a comprehensive overview